PROMO TOOLS

Copy Points

  • Watch “CMA Summer Stay-Cay presented by Budweiser Nitro Gold Wednesday, July 1 on YouTube and Facebook  
  • An all-new, multi-hour live stream experience  
  • Unique performances, atypical Q&As, games and much more 
  • Download the CMA Fest app & visit CMASummerStayCay.com for lineup and details  
  • Official CMA Fest App 
    • Download the official CMA Fest App: https://lnk.to/CMAappPT 
    • Register for Fan Access for a chance to win a trip for two to CMA Fest 2021, then participate in challenges during the live stream event for chances to win even more prizes 
    • Listen to the music of summer 
    • Interact with other Country fans in ‘Chat’ 
    • Shop official CMA Fest 2020 merchandise, including tees, tanks, accessories and more. All proceeds benefit music education through the CMA Foundation  
  • Official Name: “CMA Summer Stay-Cay Presented by Budweiser Nitro Gold” 
  • Official Website: CMASummerStayCay.com 
  • Performances and Appearances by: 
    • Join Lauren Alaina, Jason Aldean, Jimmie Allen, Ingrid Andress, Kassi Ashton, Gabby Barrett, Bobby Bones, BRELAND, Lee Brice, Brothers Osborne, Blanco Brown, Kristian Bush, Eric Church, Luke Combs, Jordan Davis, Devin Dawson, Travis Denning, Russell Dickerson, Brett Eldredge, Lindsay Ell, Morgan Evans, Everette, Tyler Farr, Brantley Gilbert, Gone West’s Colbie Caillat and Nelly Joy, Caylee Hammack, HARDY, Jillian Jacqueline, Chris Janson, Angie K, King Calaway, Lady A, LANCO, Chris Lane, Tracy Lawrence, Brandon Lay, LOCASH, Dustin Lynch, Maddie & Tae, Ashley McBryde, Scotty McCreery, Midland, Justin Moore, Craig Morgan, Kylie Morgan, Jon Pardi, Carly Pearce, Cassadee Pope, Rascal Flatts, Michael Ray, Jameson Rodgers, Darius Rucker, The Reklaws, The Shires, Granger Smith, Cole Swindell, Mitchell Tenpenny, Tenille Townes, Hailey Whitters, Lainey Wilson, Rita Wilson, Charlie Worsham and Brett Young 
  • CMA's Social Media:
  • CMA Foundation's Social Media:

Creative

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Suggested Social Copy

Recommended Social Messages for Pre-Promotion (6/15 – 6/30): 

  • Facebook – please tag each artist’s page
    • Hey Country Music fans! CMA is bringing the Country Music family together for "#CMASummerStayCay presented by @BudweiserUSA Nitro Gold," at Facebook.com/CMA. Watch Wednesday, July 1 as we kick off the summer like no one else can!
    • Get ready for a summer celebration like no other! Join us for "#CMASummerStayCay presented by @BudweiserUSA Nitro Gold," a live stream event hosted by @JimmieAllen and @LindsayEll! This brand-new summer celebration will begin Wednesday, July 1 at 6|5c on the @CMA Facebook page and YouTube channel with 50+ of your fave artists - don't miss it! Visit CMASummerStayCay.com for more info.
  • Twitter
    • Hey Country Music fans! @CountryMusic is bringing the Country family together for "#CMASummerStayCay pres. by @BudweiserUSA Nitro Gold," on their Facebook and YouTube channel. Watch Wednesday, July 1 at 5|6c.  Visit CMASummerStayCay.com to get the latest info.
    • Ready for a summer celebration like no other?! @JimmieAllen & @LindsayEll host "#CMASummerStayCay pres. by @BudweiserUSA Nitro Gold," a live stream variety event July 1 at 6|5c on the @CountryMusic Facebook page & YouTube channel! CMASummerStayCay.com
  • Instagram
    • Hey Country Music fans! @CMA is bringing the Country family together for "#CMASummerStayCay presented by @BudweiserUSA Nitro Gold," on @CMA Facebook page and YouTube channel. Watch Wednesday, July 1 at 5|6c.  Visit CMASummerStayCay.com to get the latest info.
    • Get ready for a summer celebration like no other! Join us for "#CMASummerStayCay presented by @BudweiserUSA Nitro Gold," a live stream event hosted by @JimmieAllen and @LindsayEll! This brand-new summer celebration will begin Wednesday, July 1 at 6|5c on the @CMA Facebook page and YouTube channel with 50+ of your fave artists - don't miss it!
  • Email/Web  - Stay-Cay and Best of Fest
    • SUMMER IS COMING! CMA is bringing you the two hottest nights of Country Music this summer! To kick off the celebration, watch an all new "CMA Summer Stay-Cay presented by Budweiser" live stream event on the CMA YouTube and Facebook on Wednesday, July 1 with today's biggest stars!Then, don't miss "CMA Best of Fest" Monday, July 13 at 8|7c on ABC to see the most memorable performances of "CMA Fest" over the years that can only be seen in this primetime special - including Jason Aldean, Kelsea Ballerini, Garth Brooks, Kane Brown, Kenny Chesney, Luke Combs, Sam Hunt, Lady A, Lil Nas X, Maren Morris, Rascal Flatts, Darius Rucker, Blake Shelton, Carrie Underwood, Keith Urban and many, many more. Superstar Luke Bryan is hosting!
  • Email/Web – Stay-Cay Only
    • On Wednesday, July 1, “CMA Summer Stay-Cay presented by Budweiser Nitro Gold” sees more than 50 Country acts coming together (while safely apart) for a CMA Fest-inspired fun and collaborative summertime celebration. Hosted by chart-topping Country artists Jimmie Allen and Lindsay Ell, fans can expect unique performances, atypical Q&As, games and much more. Watch on CMA’s Facebook page and YouTube channel and visit CMASummerStayCay.com for more information!
 

Recommended Social Messages for Day of Show (7/1):

  • Facebook – please tag each artist’s page
    • TONIGHT at 6|5c on the @CMA Facebook page, “#CMASummerStayCay presented by @BudweiserUSA Nitro Gold,” a brand new, multi-hour live stream  event hosted by @JimmieAllenMusic and @OfficialLindsayEll!
  • Twitter
    • Who’s ready for one of the HOTTEST nights of summer TONIGHT at 6|5c?! Be sure to tune into the live stream event hosted by @JimmieAllen and @LindsayEll on the @CountryMusic Facebook page and YouTube channel! Visit CMASummerStayCay.com for more info. #CMASummerStayCay
  • Instagram
    • Who’s ready for one of the HOTTEST nights of summer TONIGHT at 6|5c?! Be sure to tune into the live stream event hosted by @JimmieAllen and @LindsayEll on the @CMA Facebook page and YouTube channel! #CMASummerStayCay
  • Email/Web
    • TONIGHT! Jimmie Allen and Lindsay Ell host “CMA Summer Stay-Cay Presented by Budweiser Nitro Gold” on CMA’s Facebook and YouTube pages. Catch more than 50 Country acts coming together for a CMA-Fest inspired fun and collaborative summertime celebration.  You’ll see unique performances, atypical Q&As, games and much more. The celebration begins at 6|5c, don’t miss it!

Radio Spots

International

RADIO SPOTS

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